Education on Digital Marketing Development Strategies of KPPL Sumber Jaya and KPPL Sejahtera in Rejang Lebong Regency

In Sumber Bening Village, Selupu Rejang District, Rejang Lebong Regency, Bengkulu Province on Saturday, September 21, 2024, a community service activity was held on digital marketing development strategy education. The target of this community service activity is village communities who are members of the Forest Conservation Women’s Cooperative or KPPL Sejahtera and KPPL Sumber Jaya.

This Community Service was carried out by Fitri Yuwita S, S.TP., MP. as chairman and Ika Gusriani, S.TP., MP. and Sri Wulandari, S.TP., M.Sc as a member. In its implementation, the definition and strategic steps for the development of digital product marketing were conveyed by Fitri Yuwita S, S.TP., MP. While explaining the steps to implement digital product marketing, a brochure on the marketing process was also given which is expected to help people who are members of KPPL sell their processed products even out of the city and even abroad.